Last updated: September 2026
At Forged Performance Apparel Ltd, we respect your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, store and protect your information when you visit our website, place an order or contact us.
Forged Performance Apparel Ltd is a UK-based sportswear, activewear and lifestyle clothing and accessories business.
For the purposes of UK data protection law, Forged Performance Apparel Ltd is the data controller responsible for the personal information covered by this Privacy Policy.
Depending on how you interact with us, we may collect information including:
Payment card information may be processed securely by our chosen payment provider. We do not need to directly store your complete card details where payments are handled by a third-party payment processor.
We may use your personal information to:
Depending on the circumstances, we process personal information because:
Contract – processing is necessary to fulfil an order or take steps requested by you before entering into a contract.
Legal obligation – we need to process certain information to comply with legal, tax, accounting or regulatory requirements.
Legitimate interests – where necessary for legitimate business purposes, such as protecting our business against fraud, providing customer service and improving our services, provided those interests do not override your rights.
Consent – where we rely on your permission, for example for certain marketing activities or cookies. Where processing is based on consent, you may withdraw that consent.
Payments made through our website may be processed by third-party payment providers.
The payment provider will process information necessary to complete your transaction in accordance with its own privacy and security practices.
We recommend that you do not send payment card details to us through email, social media or other unsecured communication methods.
To fulfil your order, we may provide relevant personal information, such as your name, delivery address and contact details, to delivery and logistics providers, including Royal Mail where used for your order.
This information is shared only where reasonably necessary to arrange and manage delivery.
Where necessary, we may share information with trusted service providers, including:
We do not sell your personal information.
We keep personal information only for as long as reasonably necessary for the purpose for which it was collected, including satisfying legal, accounting and tax requirements and dealing with disputes.
Different categories of information may therefore be retained for different periods.
When personal information is no longer required, we will take appropriate steps to securely delete or anonymise it.
Where permitted, we may contact you about Forged Performance products, launches, offers and other relevant updates.
You can unsubscribe from marketing communications at any time by using the unsubscribe option provided in the communication or contacting us.
Stopping marketing communications will not prevent us from sending essential communications relating to an order you have placed.
Our website may use cookies and similar technologies to operate correctly, remember preferences, understand how visitors use the website and, where applicable, support advertising and marketing.
Where required, we will ask for your consent before placing non-essential cookies on your device.
You can also manage cookies through your browser and the cookie controls provided on our website.
Some of the companies that provide services to our website may process information outside the United Kingdom.
Where personal information is transferred internationally, we will take appropriate steps to ensure that the transfer complies with applicable UK data protection requirements.
We take reasonable technical and organisational measures to protect personal information against unauthorised access, loss, misuse, alteration or disclosure.
However, no internet-based system can be guaranteed to be completely secure.
Depending on the circumstances, UK data protection law may give you rights including the right to:
Some rights are subject to legal conditions and exemptions.
To exercise your rights, please contact us using the details provided below.
If you have concerns about how we use your personal information, please contact us first so we have the opportunity to investigate your concern.
You also have the right to make a complaint to the Information Commissioner’s Office (ICO), the UK’s data protection regulator.
Our website may contain links to third-party websites or services. We are not responsible for the privacy practices of those third parties and recommend reviewing their privacy policies before providing personal information.
We may update this Privacy Policy from time to time to reflect changes to our business, website, service providers or legal requirements.
The latest version will be published on our website with an updated revision date.
If you have questions about this Privacy Policy, wish to exercise your data protection rights or want to make a data protection complaint, please contact:
Forged Performance Apparel Ltd
Website: forgedperformance.co.uk
Email: info@forgedperformance.co.uk
Registered/Business Address: 66 Paul Street, London, England, United Kingdom, EC2A 4NA
